Understanding color Psychology | Pure Color, Tints, Shades & Tones

Understanding color Psychology | Pure Color, Tints, Shades & Tones Color and visual cues can have a dramatic impact on conversion rates. Color has value beyond aesthetics. Yes, we all have preferences, but why? The answer to that question will directly affect our design, thinking … Continue reading Understanding color Psychology | Pure Color, Tints, Shades & Tones